Managing Organizational Legitimacy in the California Cattle Industry: The Construction and Effectiveness of Verbal Accounts
研究了加州养牛业组织如何通过口头解释来构建和维护合法性，并评估了这些解释的有效性，对组织管理和公共关系领域有参考价值。
Kimberly D. Elsbach, Managing Organizational Legitimacy in the California Cattle Industry: The Construction and Effectiveness of Verbal Accounts, Administrative Science Quarterly, Vol. 39, No. 1 (Mar., 1994), pp. 57-88