Generic Advertising without Supply Control: Models and Public Policy Issues
为评估政府参与、供给无控制且市场接近饱和的通用商品促销活动提供了微观经济学基础，并以近期牛肉和猪肉促销立法为例进行应用。
Both producers and consumers may respond to the use of producer contributions to fund commodity promotion. The microeconomic foundation is laid for evaluating generic promotion campaigns where government is involved, supply is uncontrolled, and markets are close to saturation. The recent legislation enabling beef and pork promotion provides an application for the model.