零售业：直面实体店面临的挑战
Retailing: Confronting the Challenges that Face Bricks-and-Mortar Stores
HARVARD BUSINESS REVIEW · 1999
被引 52
人大 AFT50ABS 3
- John A. Quelch
- Raymond R. Burke
- Ragnar Nilsson
- Richard Greenbury
- Robert A. Smith
- Regina Fazio Maruca
零售业实体店商业管理社会学