An Alternative Theoretical Explanation and Empirical Insights into Overordering Behavior in Supply Chains*
指出经典啤酒游戏和管道库存低估理论的不足，提出“修正模型”来解释过度反应的原因，并通过实地案例和实验室实验验证新理论。
The beer game and the supply line underweighting theory are central to our knowledge of decision making in dynamic environments such as supply chains. The core of these theories is that people are incapable of recognizing the pipeline inventory and this is the main cause of overordering and dysfunctional behavior. This article identifies lacunae in the theoretical and empirical foundations of extant literature and proposes an alternate explanation, a “correction model,” explaining why overreactions occur. We adopt a multi-method research design, comprising a field case study and laboratory experiments, to ground our findings. [Submitted: July 19, 2010. Revisions received: December 8, 2010; March 14, 2011. Accepted: March 28, 2011.]