REASONING OF BUSINESS STRATEGIC DECISIONS SELECTION
提出将情景分析与多准则评价相结合的方法，通过三级指标体系计算综合准则影响，以提升战略决策的准确性和风险可控性。
This article analyzes reasoning of strategic business decisions selection. In order to accomplish the task the synthesis of two methods is offered – scenario and multicriteria evaluation of strategic decisions. The base of multicriteria evaluation of strategic decisions is set onto the tree‐level criteria system (primary, partially integrated and complex‐integrated criteria). Relatives weights of the primary and partially integrated criteria is taken in to account in the calculation of a complex‐integrated criterion impact. Also the methodical usage of guidelines of scenario and multcriteria evaluation method synthesis as well as verification of its results through an experiment are presented in the article. The following advantages are typical for the synthesis of these two methods: decisions evaluation is accurate, complex and performed accordingly to environmental variety; the decisions are being evaluated while using a broad criteria system which leaves an opportunity to fully judge the suitability of certain decisions to the business subject; detailed evaluation results support strategic decisions making based on acceptable level the risk, environmental clauses and results of complex evaluation; evaluation becomes understandable, clear and visual to all within the business subject.