互联网零售中的物流服务质量:服务定价、交易属性与企业属性

Physical distribution service quality in Internet retailing: service pricing, transaction attributes, and firm attributes

JOURNAL OF OPERATIONS MANAGEMENT · 2003
被引 175
人大 AFT50UTD24ABS 4*

中文导读

研究了互联网零售商在消费者交易中的物流服务质量,发现较高的运费和手续费预示着更好的物流质量,而产品净价上升时物流可靠性和可用性下降。

Abstract

Abstract This paper develops a theoretical framework and empirically investigates physical distribution service (PDS) quality by Internet retailers in their transactions with consumers. An analysis of data that measure hundreds of electronic commerce transactions along with data at the firm level shows that higher shipping and handling charges are good indicators of better PDS quality. Other transaction‐level conditions and firm‐level attributes also affect PDS quality, as measured by availability, timeliness, and reliability. Most notably, when the net price of products transacted increases, PDS reliability and availability decline. Furthermore, Internet‐retailer size is found to favor PDS availability whereas, surprisingly, newer Internet retailers exhibit a higher level of PDS availability than many of their incumbent competitors.

电子商务物流服务服务质量零售管理定价策略