新兴市场跨国公司的知识与创新:扩张悖论

Knowledge and innovation in emerging market multinationals: The expansion paradox

JOURNAL OF BUSINESS RESEARCH · 2015
被引 47
人大 A-ABS 3

中文导读

研究新兴市场公司如何通过创新和知识策略成为国际玩家,聚焦中国汽车公司国际扩张中的悖论,并基于创新理论和资源基础观提出战略选择矩阵。

Abstract

This article examines the innovation and knowledge strategies that allow emerging-market companies to become major international players. By adopting a qualitative approach, this study identifies a significant paradox between the desire of some leading Chinese car companies to expand internationally and the current relationship of such companies with leading global car companies, which significantly inhibits Chinese international expansion. This study unpacks that paradox using innovation theory and the resource-based view, and develops a matrix of strategic options that can assist emerging market multinational companies to expand internationally.

跨国公司新兴市场创新战略汽车产业