Strategic Obfuscation and Consumer Protection Policy
研究了企业混淆决策，发现知名度高的企业更倾向于混淆，而消费者保护政策可能失效，因为不知名企业可能增加混淆行为。
This paper studies obfuscation decisions by firms. We show that more prominent firms are more likely to obfuscate. While prominent firms always choose maximum obfuscation, the obfuscation by less prominent firms depends on the degree of asymmetry in prominence and consumer protection policy. We evaluate the impact of a consumer protection policy that limits the scope of obfuscation. We show that such a policy may not be effective as less prominent firms may increase their obfuscation practice.