Firm‐Specific Determinants of Product Line Technology Strategies in High Technology Markets
研究了企业规模、年龄和进入前经验如何共同决定高科技行业的产品线技术策略选择，基于个人电脑行业数据发现大企业和老企业更倾向宽策略，但最老企业会回归窄策略。
In high technology industries, product line technology strategies are critical to firm success. However, the determinants of these product line strategies are still unclear. We suggest that a joint consideration of firm size, firm age, and pre‐entry experience better explains the choice of a specific strategy. Results obtained from the personal computer industry reveal that larger firms and older firms were more likely to pursue broad product line technology strategies, whereas the oldest firms reverted to a narrow technology strategy after a particular age. Furthermore, the contingent relationships between firm size, firm age, and pre‐entry experience also yielded interesting results. Copyright © 2013 S trategic M anagement S ociety.