Is Willingness to Pay for a Public Good Sensitive to the Elicitation Format?
通过实际支付比较了二分选择与支付卡两种格式对公共物品支付意愿估计的影响,发现诱导格式会导致不同结果,表明诱导效应可能并非源于决策的假设性。
<i>This study uses actual payments toward the provision of a public good to compare dichotomous choice and payment card formats. The public good in question is the environmental improvement from wind generation of electric power. We find that willingness-to-pay estimates vary with the elicitation format. Based on this result, we argue that elicitation effects found in contingent valuation studies may not be due the hypothetical nature of decision-making, as has been suggested in previous studies.</i>