Product and environmental social performance: Varying effect on firm performance
研究了企业社会责任中产品与环境两个领域的行为对企业绩效的不同影响，发现产品社会绩效比环境社会绩效有更强的正面作用，且产品社会绩效的弱点比优点有更大的负面效应。
Corporate social performance ( CSP ) consists of actions in different domains that vary in the information they provide stakeholders, and hence, in their effect on firm performance. To demonstrate this, the authors examine the impact of CSP on firm performance in two areas—the product and the environment, referred to as product social performance ( PSP ) and environmental social performance ( ESP ), respectively. PSP has a stronger positive impact on firm performance compared to ESP . The findings using disaggregated measures of PSP and ESP indicate negativity bias in that PSP weakness has a stronger negative impact on firm performance compared to PSP strength . Copyright © 2013 John Wiley & Sons, Ltd.