A concept of entrepreneurial strategy
将创业战略定义为组织决策模式发生广泛且近乎同步的变化，区别于其他用“创业”描述长期战略行为的概念。所有企业都会不同程度地实施这种战略，并假设其在单一业务单元层面呈周期性出现，反映对环境和组织刺激的回应。
Abstract Entrepreneurial strategy is characterized as strategy involving widespread and more‐or‐less simultaneous change in the pattern of decisions taken by an organization. The concept is distinguished from others which use ‘entrepreneurial’ to characterize a long‐term pattern of strategic behaviour. Entrepreneurial strategy will be enacted with some greater or lesser frequency by all firms, whether their long‐term behaviour is conservative or innovative. It is hypothesized that such strategy will be observed occurring in cycles at the single business‐unit level in response to both environmental and organizational stimuli and that it will reflect choice from a limited repertoire of basic strategic moves.