提升酒店商业绩效:创新与顾客导向的作用
Enhancing business performance of hotels: The role of innovation and customer orientation
International Journal of Hospitality Management · 2012
被引 268 · 同刊同年前 9%
ABS 3
- Ursula S. Grissemann
- Andreas Plank
- Alexandra Brunner‐Sperdin 通讯
酒店管理创新管理顾客导向旅游与酒店业市场营销