感知可控性与服务期望:服务失败后对顾客反应的影响

Perceived controllability and service expectations: Influences on customer reactions following service failure

JOURNAL OF BUSINESS RESEARCH · 2007
被引 283 · 同刊同年前 8%
人大 A-ABS 3
服务营销消费者行为服务失败与补救心理学