Corporate greening through prosocial extrarole behaviours – a conceptual framework for employee motivation
提出一个概念框架，将企业绿色化视为亲社会行为，嵌入行为意图模型，以理解员工参与环保倡议的主要动机因素，并给出了操作化建议。
Abstract Scholars in environmental management have called for better grounding of research on corporate greening within established organizational theories. We propose a conceptual framework (including suggestions for operationalizing it) that embeds empirical research within behavioural intent models and the concept of value‐creating prosocial behaviours. We argue that conceiving of corporate greening as a prosocial behaviour in this manner provides an improved understanding of the dominant factors that motivate employees to engage in ecoinitiatives. Copyright © 2005 John Wiley & Sons, Ltd and ERP Environment.