Corporate Diversification And Organizational Structure: A Resource-Based View
研究发现,相关多元化只有在让企业优先获取战略资产(有价值、稀缺、难以交易和模仿)时才能提升绩效,且长期优势取决于组织能否高效共享现有资产并转移构建新资产的能力。
We argue that related diversification enhances performance only when it allows a business to obtain preferential access to strategic assets—those that are valuable, rare, imperfectly tradable, and costly to imitate. As the advantage this access affords will decay as a result of asset erosion and imitation by single–business rivals, in the long run only competences that enable a firm to build new strategic assets more quickly and efficiently than competitors will allow it to sustain supernormal profits. Both short– and long–run advantages are conditional, however, on organizational structures that allow the firm's divisions to share existing strategic assets and to transfer the competence to build new ones efficiently.