Matching collective and competitive strategies
探讨如何将集体战略与竞争战略结合，指出集体战略中的信息链接可能泄露竞争意图，并构建了一个评估战略组合可行性的分类框架，对管理实践有指导意义。
Abstract This paper discusses possibilities for combining collective and competitive strategies. Combinations can be problematic if competitive intentions are disclosed through the information links resulting from collective strategies. After describing how different collective strategies may lead to an uncontrolled disclosure of strategic information, a typology evaluating the feasibility of strategy combinations is developed. The typology's implications for research and managerial practice are discussed.