Strategic employee communications
概述了环境变化如何催生更强、更具战略性的员工沟通职能,探讨通过规划和人员配置组织有效沟通,并讨论如何实施适合当前环境的方案。
To set the stage for the articles and interviews that follow, this overview describes changes in the environment that have created the need for a stronger and more strategic employee communications function. It then looks at ways to organize a strong employee communications effort through planning and staffing. Finally, it discusses ways to implement the right program for today's environment.