内部和外部企业因素对国际产品适应策略和出口绩效的影响:三国比较

The influence of internal and external firm factors on international product adaptation strategy and export performance: A three-country comparison

JOURNAL OF BUSINESS RESEARCH · 2005
被引 263 · 同刊同年前 9%
人大 A-ABS 3
国际商务出口营销产品策略企业绩效