Integrating motivation, risk-taking and self-identity: A typology of ICT enterprise development narratives
基于对新兴ICT创业者动机、风险承担和自我认同的研究，提出了一种企业发展叙事的原创类型学，为理解创业者如何实现“自我-企业匹配”提供了整合框架，有助于优化创业支持。
This article describes an original typology of enterprise development narratives that emerged from a study of the motivation, risk-taking and self-identity of nascent ICT (information and communications technology) entrepreneurs. The typology provides a multifaceted and integrated framework for appreciating an entrepreneur’s quest to align ‘who I am and what I do’ and achieve what we are calling the ‘self-enterprise fit’. As such, it promises to provide a valuable framework for (re)locating the ‘psychology of entrepreneurship’ in entrepreneurs’ experiences of enterprise development so that our understanding of new entrepreneurs’ approaches to enterprise development is enhanced and business assistance can be more effectively targeted.