重新引导商业政策与战略研究

Redirecting research in business policy and strategy

STRATEGIC MANAGEMENT JOURNAL · 1985
被引 136
人大 AFT50UTD24ABS 4*

中文导读

批评商业政策研究过度依赖案例归纳导致理论模糊,主张采用演绎推理和博弈论方法,以牺牲当前模型现实性换取未来更现实的理论进步,并提出了具体研究方向和教学建议。

Abstract

Abstract Because business policy research has primarily been a series of inductive generalizations of case studies; theories have been typically ambiguous and untested, and have not progressed swiftly. Deductive theorizing, by contrast, yields clear, often non‐obvious conclusions that can be debated effectively and generalized slowly; so realism of current models can be sacrificed for progress towards realistic future models. Deductive theorizing, with more attention to a game‐theoretic definition of equilibrium and to recent ideas from economics, should be one new direction for policy research. Of course, these deductive models will inevitably draw their inspiration from the richness of careful observation and exhaustive checklist‐making that are the hallmarks of induction. Specific avenues for new research are described, and the importance of teaching non‐obvious theories is defended.

商业政策战略管理经济学研究方法论博弈论