战略联盟在高技术新产品开发中的作用

The role of strategic alliances in high‐technology new product development

STRATEGIC MANAGEMENT JOURNAL · 1995
被引 434
人大 AFT50UTD24ABS 4*

中文导读

研究了905个新产品创新,发现单一企业、横向合作策略、中小型企业、生化行业、跨行业产品与合作、欧洲企业等因素与产品创新性显著相关,为从业者和研究者提供了创新扩散的启示。

Abstract

Abstract The authors examined 905 new product innovations introduced since September 1988 to determine the influences on product innovativeness, with a specific interest in strategic alliances, or cooperative strategies. Findings suggest that single firms, horizontal cooperative strategies, small and mixed'sized firms, biochemical industries, cross‐industry product offerings, cross‐industry cooperations, the progression of time, and European firms tend to indicate significantly more innovative products. Implications are proposed for business practitioners and researchers with specific application to the diffusion of innovation.

战略联盟新产品开发产品创新高技术产业