Environments as Moderators of the Relationship Between Strategy and Performance
通过调节回归分析和子组分析,发现市场结构特征衡量的环境调节战略变量与绩效关系的强度,而非其形式。
Environments have been viewed as key contingency variables for relationships between strategy and performance. Yet, the nature of this contingency relationship has not been resolved; do environments moderate its form or its strength? Using moderated regression analysis and subgroup analysis, this study demonstrated that environments, as measured by characteristics of market structures, moderate the strength but not the form of relationships between strategy variables and performance.