Toward a Theory of Social Venture Franchising
通过对英国最早且最知名的社会特许经营案例的深度研究,检验资源稀缺理论和代理理论对社会创业特许经营的适用性,提出两种理论需重新框架以考虑社会特许经营系统的独特特征,并给出四项发现以推动理论构建。
This article examines the relevance of the two main theories used to understand business format franchising—resource scarcity theory and agency theory—for social venture franchising through an in–depth case study of one of the United Kingdom's first and most high–profile social franchises. We posit that both theories can be reframed to take account of the distinctive characteristics of social franchise systems. In developing our arguments, we present four findings that, taken together, move us closer toward a theory of social venture franchising.