年轻企业如何管理产品组合复杂性?吸收能力与双元性的作用

How do young firms manage product portfolio complexity? The role of absorptive capacity and ambidexterity

STRATEGIC MANAGEMENT JOURNAL · 2012
被引 303
人大 AFT50UTD24ABS 4*

中文导读

研究了吸收能力和双元性如何帮助年轻高科技企业更好地管理产品组合复杂性,从而提升绩效。

Abstract

Abstract Building a complex portfolio of products can be beneficial for young firms due to increased sales growth and competitiveness. Yet, the benefits from product portfolio complexity (PPC) are often outweighed by rising costs, leading to an inverted U‐shaped relationship between PPC and performance. Recent research has called for an increased understanding of how firms are able to better manage higher levels of PPC. We suggest that absorptive capacity and ambidexterity are vital to enhancing the benefits and mitigating the costs of increasing PPC. Using a sample of 215 young high technology firms, we find support for positive moderating effects of absorptive capacity and ambidexterity on the inverted U‐shaped relationship between PPC and firm performance. Copyright © 2012 John Wiley & Sons, Ltd.

产品组合管理吸收能力双元性企业绩效高科技企业