缩减范围:如何驯服多元化企业

Downscoping: How to Tame the Diversified Firm.

ADMINISTRATIVE SCIENCE QUARTERLY · 1997
被引 205
人大 A+FT50UTD24ABS 4*

中文导读

大型多元化企业面临全球竞争挑战,过度多元化导致风险规避和创新不足。本书提出通过缩减范围而非裁员来重组,包括调整高管激励、聚焦核心能力等策略,并强调战略领导力的重要性。

Abstract

Large, diversified firms face unique challenges as they compete worldwide, and corporate restructuring is one way multinationals strive for competitive advantage. Weighing the pros and cons of a variety of approaches to restructuring, Downscoping offers executives a clear, strategic path through the maze. The authors show that when a multinational conglomerate fails to compete effectively, too much diversification may be the culprit. Whether the result of weak corporate governance or poor corporate strategy, over-diversification can make managers, unfamiliar with some of the markets in which they compete, opt for safety over innovation. This risk-aversion and lack of long-range commitment to innovation lead inevitably to stagnation over the longer term. The answer is not downsizing-closing offices and laying off personnel-but downscoping: a strategic approach to restructuring. The options include incentive and compensation adjustments for executives, leveraged buy-outs and capital structure changes, focusing on core skills, diversifying internationally while focusing on businesses in which a firm has strong competencies, and buying and selling mature businesses where product development is not a great concern. Regardless of the approach, executives must exercise strategic leadership during and after restructuring, including providing strategic direction, exploiting core competencies, deeloping human capital and sustaining the corporate culture. Based on systematic research rather than casual observation, Downscoping provides a strong description of restructuring alternatives and their resulting tradeoffs. Its specific guidelines for maintaining competitiveness will be essential reading for managers involved in corporate restructuring.

企业重组多元化战略公司治理战略管理竞争优势