纵向一体化与公司战略

VERTICAL INTEGRATION AND CORPORATE STRATEGY.

ACADEMY OF MANAGEMENT JOURNAL · 1985
被引 469 · 同刊同年前 6%
人大 A+FT50UTD24ABS 4*

中文导读

研究了企业何时选择纵向一体化(自制或外购),发现需求不确定性高时企业更少内部生产,而与相邻业务单元协同效应强时内部转移更多,并提出了一个包含竞争环境和战略需求的动态框架。

Abstract

Proposing a new look at vertical integration and the dimensions that comprise it, this study develops a framework for predicting when firms use make-or-buy decisions. The strategic business units (SBUs) studied made fewer products and services in-house and firms were engaged in fewer stages of processing when demand was highly uncertain than they did when demand was more certain. Internal transfers from upstream or to downstream business units were more numerous when synergies with adjacent SBUs were substantial than when they were not. Some competitive imitation of vertical integration strategies occurred, and firms with high market shares sought higher ownership stakes in stages of processing adjacent to those markets. Vertical integration involves a variety of decisions concerning whether corporations, through their business units, should provide certain goods or services in-house or purchase them from outsiders instead. Corporations considering vertical integration - one of the first diversification strategies firms consider as they progress from being single-business companies - must make decisions regarding the autonomy of these business units. Most research concerning vertical integration has assumed that savings in the costs of transactions that integration accomplishes supersede autonomy needs of strategic business units (SBUs). According to such an assumption, integrated firms will transfer all of their relevant goods and services to adjacent, in-house business units. However, this paper argues for a dynamic concept of vertical integration in which,the key to effective management is understanding when corporate needs for intrafirm cooperation might take precedence over the concerns of autonomous business units, and when the opposite might be true. The theory developed in this study incorporates the forces of competitive settings and corporate (as well as business-level) strategy needs in a suggested framework for appropriate use of vertical integration. Developing this strategy framework introduces several new dimensions that characterize all vertical integration strategies. My intent is to bridge the gap between economic treatments of vertical integration and activities observed in the histories of several industries; the next section briefly sketches the dimensions of this gap.

公司战略纵向一体化组织管理产业组织战略管理