市场信息与企业绩效

Market Information and Firm Performance

Management Science · 2000
被引 204
人大 A+FT50UTD24ABS 4*

中文导读

构建博弈模型,分析企业和行业特征如何影响市场信息对企业利润的作用,发现产品替代性越高、企业规模越大时信息价值越大,且Stackelberg模式下信息精度对利润的影响通常大于Bertrand-Nash模式。

Abstract

The value of new information depends on how accurate the information is, but it may also depend on the characteristics of the firm and the nature of the industry it operates in. We develop a game-theoretic model to understand how firm and industry characteristics moderate the effect of market information on firm profits. Our results suggest that information is more valuable when product substitutability is higher, suggesting that information is of greater value in more competitive industries. Our results also suggest that although industry size does not affect the value of information, information is more valuable for larger firms. We find that, except under some conditions, more precise market information has a greater impact on profits in a Stackelberg mode of conduct than in a Bertrand-Nash mode.

市场信息价值产品替代性企业规模竞争模式