将技术纳入战略规划

Putting Technology into Strategic Planning

CALIFORNIA MANAGEMENT REVIEW · 1985
被引 58
人大 A-ABS 3

中文导读

提出四个关键步骤,帮助企业在制定商业战略时将技术作为核心伙伴,从而优化业务与技术贡献,适用于各类规模与行业的企业。

Abstract

Technology is often not a full partner in the development of the business strategy. When this occurs neither the business nor the technological contribution is optimized. The experience of successful companies shows that there are four key steps to creating a partnership between technology and strategy: defining the key technological strengths, understanding what technology contributes to success in the marketplace, coordinating business goals and technological implications, and ensuring that all the elements of the organization support the strategy. This framework has been successfully applied to a wide range of organizations, both large and small, in a variety of industries.

战略管理技术管理知识管理商业战略