跨期替代与新车购买

Intertemporal substitution and new car purchases

RAND Journal of Economics · 2014
被引 20
人大 AFT50ABS 4

中文导读

构建了一个汽车动态需求模型,发现消费者面对涨价时更倾向于推迟购买而非换车型,且厂商年末大额返现虽提升总销量,却诱导大量消费者延迟购买以获取低价。

Abstract

This article presents a dynamic demand model for motor vehicles. This approach accounts for the change in the mix of consumers over the model year and measures consumers' substitution patterns across products and time. I find intertemporal substitution is significant; consumers are more likely to change the timing of their purchase in reaction to a price increase rather than buy another vehicle in the same period. Further, I find automakers' use of large cash‐back rebates at the end of the model year, although boosting overall sales, induces large numbers of consumers to delay their purchases and so pay lower prices.

动态需求模型跨期替代汽车购买决策现金返还促销