Exploring the influence of the family upon firm performance: Does strategic behaviour matter?
基于调查数据，分析家族企业决策与战略的匹配如何影响绩效，发现采用产品/声誉差异化战略并平衡家族与商业决策，或采用低成本战略并以商业优先，能提升绩效。
This article critically analyses the fit between decision-making and strategy in the performance of family firms. Based on a configurative methodology, survey data were collected from privately owned firms. From analysis of this data, we conclude that the advantages and disadvantages of family participation within the business must acknowledge the strategic context utilised by the firm to compete in the marketplace. Family firms perform better if they follow a product/reputation differentiation strategy and balance their family and business-oriented decision-making, or if they follow a low-cost strategy and put the business first in their decision-making.