Determinants of transnational new product development capability: testing the influence of transferring and deploying tacit overseas knowledge
基于90个跨国产品引入的调查，发现组织转移和部署海外市场隐性知识的能力显著影响其跨国产品开发能力，使用跨国团队、有海外经验的成员或频繁与海外经理沟通的团队表现更好。
Abstract Based on a survey of 90 transnational product introductions, we find that the transnational product development capabilities of organizations significantly depend upon their ability to transfer and deploy tacit knowledge concerning overseas markets. Specifically, we find that organizations which use cross‐national teams, teams with members who have prior overseas experience, or teams whose members communicate frequently with overseas managers in order to acquire information about tacit differences among countries have greater transnational product development capabilities. This study contributes to our understanding of how organizations transfer and deploy knowledge across borders for competitive advantage and makes an important contribution to the literature on global strategy. Copyright © 2001 John Wiley & Sons, Ltd.