Branch Banking and Service Accessibility
分析银行分支扩张对服务可及性的影响，以每平方英里银行网点数衡量，发现允许分支扩张能提升可及性，且城乡均适用。
Probably the single most meritorious feature associated with liberali zed branching is the potential for improved customer service. Custome r convenience resulting from an increased number of banking facilitie s is one element of this service. This article analyzes the impact of branching on service accessibility-measured as the number of bank ing offices per square mile. This measure is considered preferred bec ause it better incorporates the characteristics of convenience, i.e., spatial features. The findings consistently indicate that accessibil ity is improved when branching is allowed. In contrast to previous fi ndings, the results hold true for both metropolitan and rural areas. Copyright 1988 by Ohio State University Press.