Optimal Price-Quality Schedules and Sustainability
推导了不完全信息下最优价格-质量安排的一般解,并分析了次优定价与可持续性之间的不兼容性及其条件。
This paper derives a general solution for optimal price-quality scheduling under imperfect information. The solution is general in the sense that it generates the first-best, the second-best, and the profit-maximizing solutions depending on the weights in the objective function. The important assumption is that the fixed setup cost is related to the range of qualities produced by a firm. This paper also demonstrates a nonlinear version of the occasional incompatibility between the second-best pricing and sustainability, and derives the conditions for sustainability of the second-best price-quality schedule. Copyright 1987 by Blackwell Publishing Ltd.