拥挤市场中的内生质量差异化

Endogenous Quality Differentiation in Congested Markets

Journal of Industrial Economics · 1991
被引 85
人大 A-ABS 3

中文导读

研究了在存在拥挤外部性的市场中,企业如何通过定价内生地实现质量差异化,从而让不同顾客自选价格-质量组合,并提升效率。

Abstract

Firms selling a product with congestion externalities to a heterogeneous population of customers have an incentive to offer differentiated levels of quality. In a price competitive market, differentiation arises endogenously through the prices chosen by firms. In equilibrium, firms offer a range of prices, which induce an efficiency improving range of quality levels and allow customers to self-select their preferred price-quality combinations. Additional results suggest that, with many firms in the market, the choice of prices dominates the choice of service capacities in determining congestion levels. Copyright 1991 by Blackwell Publishing Ltd.

内生质量差异化拥挤市场价格竞争自选择