EXPLORING LOCATIONAL EQUILIBRIA IN A COMPETITIVE BROADBAND ACCESS MARKET: THEORETICAL MODELING APPROACH
研究了宽带服务提供商在竞争市场中如何选址，考虑客户忠诚度和初始市场条件，提出基于概率选择行为的模型和算法来寻找稳定的区位均衡。
ABSTRACT Due to strong local competition in the broadband access market, strategic locational planning is very important for service providers. In this paper, we explore locational equilibria in a competitive broadband market under several situations: with and without customer loyalty and under different initial market conditions. To do this, we propose a competitive broadband location model based on probabilistic patronage behavior, explicitly considering the characteristics of the broadband market and competitive structures. Also, we suggest iterative algorithms to identify spatial equilibria. We show that competing location strategies may lead to a stable spatial configuration of market share.