互联网上的拍卖:拍卖什么,以及如何拍卖?

Auctions on the Internet: What’s Being Auctioned, and How?

Journal of Industrial Economics · 2000
被引 569 · 同刊同年前 4%
人大 A-ABS 3

中文导读

本文是经济学家关于互联网拍卖的指南,基于对142个拍卖网站的研究,描述了交易量、拍卖机制、商品类型和商业模式,并探讨了在线拍卖对拍卖理论提出的新问题。

Abstract

This paper is an economist’s guide to auctions on the Internet. It traces the development of online auctions since 1993, and presents data from a comprehensive study of 142 different Internet auction sites. The results describe the transaction volumes, the types of auction mechanisms used, the types of goods auctioned, and the business models employed at the various sites. These new electronic‐commerce institutions raise interesting questions for the economic theory of auctions, such as predicting the types of goods to be sold at auction, examining the incentive effects of varying auctioneer fee structures, and identifying the optimal auction formats for online sellers.

互联网拍卖拍卖机制商品类型商业模式