What Makes a Management Buzzword Buzz?
追溯了管理流行语的历史,指出它们能帮助管理者树立权威、促进行动和转移决策责任,并提醒管理者应意识到这些好处。
Would organizations function better if managers did not use buzzwords? This paper traces a history of buzzwords and highlights three ways they help managers. First, managers use buzzwords to claim authority. Second, managers use buzzwords to facilitate action. Third, managers use buzzwords to displace responsibility for hard decisions. The paper concludes that there are benefits to using buzzwords and managers should be conscious of them.