创新性和参与度作为网站忠诚度的决定因素:III. 理论与管理贡献

Innovativeness and Involvement as Determinants of Website Loyalty: III. Theoretical and managerial contributions

TECHNOVATION · 2005
被引 44
人大 AABS 3
市场营销消费者行为电子商务心理学