惠普的可持续性:从理论到实践

Sustainability at Hewlett-Packard: From Theory to Practice

CALIFORNIA MANAGEMENT REVIEW · 2001
被引 96
人大 A-ABS 3

中文导读

探讨惠普如何将环境可持续性融入商业战略,从污染预防到产品管理再到战略整合,适合关注企业可持续实践的管理者。

Abstract

Sustainability has become a strategic imperative for all businesses in the 21st century. It has become a fundamental market force affecting long-term financial viability and success. Over the past two decades, Hewlett-Packard has been moving along a continuum toward environmental sustainability. During the 1980s, HP was a leader in pollution prevention and control. During the 1990s, HP established a leading Product Stewardship function. Today, Hewlett-Packard is taking big steps to move beyond baseline market expectations and integrate environmental sustainability into its fundamental business strategy. This article explores the processes currently underway at HP as well as the challenges ahead.

企业可持续性环境管理商业战略产品管理