承诺升级:墨西哥与美国决策者之间的差异比较

Escalation of commitment: a comparison of differences between Mexican and U.S. decision-makers

JOURNAL OF MANAGEMENT · 2001
被引 49
人大 AFT50ABS 4*

中文导读

比较墨西哥和美国决策者在承诺升级倾向上的差异,发现墨西哥被试更易升级承诺且更自信,两国被试在收到下属的坏消息时都会增加投入。

Abstract

Differences in tendencies toward escalation of commitment are examined in a comparative study of Mexican and US decision-makers. Results show that Mexican subjects were significantly more inclined toward escalation. Mexican subjects also reported significantly greater confidence in their escalatory decisions, and subjects from both countries escalated their commitment when bad news about the investment came from subordinates. Furthermore, Mexican subjects made relatively smaller additional investments when they were personally responsible for the initial investment decision.

行为经济学决策心理学跨文化研究投资决策