Justification, Legitimization and Naturalization of Mergers and Acquisitions: A Critical Discourse Analysis of Media Texts
用批判性话语分析研究芬兰媒体如何通过理性主义、文化、社会和个体主义四种话语类型,为并购行为提供正当化、合法化并最终自然化特定管理实践。
This article concentrates on the discursive construction of mergers and acquisitions in the media. Drawing on critical discourse analysis, the article focuses on justification, legitimization and naturalization processes in three historically significant cases in the Finnish media. The analysis reveals four distinctive discourse types- `rationalistic', `cultural', `societal' and `individualistic'-and elaborates their structural characteristics. The analysis shows that rationalistic discourses typically dominate discussion, while the other discourses are subordinated to the rationalistic discursive practices. This usually means justification of particular merger or acquisition deals and legitimization of specific actions taken by management. In the longer run, this is likely to lead to naturalization of specific management practices in the mergers and acquisitions context.