Corporate Greening as Amoralization
基于三种组织类型的案例证据，提出企业绿色化常伴随非道德化过程，即组织成员对自然环境缺乏道德意义和重要性，并通过政策倡导者的象征行动和印象管理行为识别具体机制。
This paper explores the moral dimension of corporate greening. Drawing on extensive case-study evidence from three organizational types, the proposition is advanced that there is a tendency in corporations for greening to be accompanied by a process of amoralization, i.e. a lack of moral meaning and significance for organization members in relation to the natural environment. By presenting corporate greening in terms of issue selling, specific processes of amoralization are identified in the symbolic action and impression management behaviours of policy champions. Variations in these processes across organizational types are explored and potential explanations are advanced with recourse to the organizational politics, power and culture literatures. The implications of these findings are discussed in the context of the actual and potential role played by morality in advancing corporate greening.