Marshaling Resources to Form Small New Ventures: Toward a More Holistic Understanding of Entrepreneurial Support
提出了一个概念框架来组织资源动员研究，并基于对48位创业者的随机抽样访谈，识别了对其成功至关重要的支持者及所获资源，揭示了资源组合中数量与质量、效率与效果之间的权衡。
This article makes two contributions to our understanding of the core entrepreneurial activity of assembling resources to pursue an opportunity. First, a conceptual framework is presented to organize the research on resource mobilization. Second, a study is presented based upon interviews with a random sample of 48 entrepreneurs to identify the supporters whom the entrepreneurs considered to have been key to their success and the resources obtained from these individuals. Results indicate that maximizing the overall effectiveness of resource combinations is a complex undertaking involving trade–offs between the quantity and quality of available resources and the efficiency versus effectiveness of supporters.