The age of temporary advantage
回顾了暂时竞争优势的文献,探讨其前因、后果和管理,并思考若可持续优势不存在,战略管理领域会如何。适合对竞争战略理论感兴趣的学者。
Abstract The creation and management of temporary competitive advantages has emerged as an alternative to sustainable models of competitive advantage in the strategy literature. We review the literature and discuss questions related to the antecedents, consequences and the management temporary advantage in the introduction of this special issue. The overall goal is to ask: What would the field of strategic management look like if sustainable advantages did not exist? We summarize the papers published in this special issue and highlight directions for future research. Copyright © 2010 John Wiley & Sons, Ltd.