A Quantity Discount Pricing Model to Increase Vendor Profits
分析供应商如何设计最优数量折扣方案，通过调整定价激励大客户增加订单规模，以最大化供应商的增量净利润和现金流。
In this paper, we analyze how a supplier can structure the terms of an optimal quantity discount schedule. The vendor's challenge is to adjust his present pricing schedule to entice his major customer to increase his present order size by a factor of “K.” Optimal levels for “K” and the corresponding price discount are determined in order to maximize the supplier's incremental net profit and cash flow. Implementation issues are discussed and future research needs identified.