关系投资与渠道绩效:中介力量分析

Relationship Investment and Channel Performance: An Analysis of Mediating Forces

JOURNAL OF MANAGEMENT STUDIES · 2009
被引 94
人大 AFT50ABS 4

中文导读

研究中国买方-供应商合作中关系特定投资如何通过减少机会主义、冲突,增强承诺和知识共享来间接提升合作绩效,对供应链管理者有参考价值。

Abstract

abstract This study explores how relationship‐specific investment (RSI) enhances interfirm cooperation in buyer–supplier partnerships in an emerging market. Building upon the logic of economic sociology, we argue that the contribution of RSI to the success in buyer–supplier partnerships will be mediated by reduced opportunism and reduced conflict and by heightened commitment and knowledge sharing. Our survey of 216 paired distributors (buyers) and manufacturers (suppliers) in China generally supports this argument, leading to a conclusion that RSI is not a direct performance propeller but an important builder of relational infrastructure in which mid‐range processes are nourished. Theoretical implications in strategic management and supply chain management research are highlighted.

供应链管理营销组织行为新兴市场