Strategic Management Research and Teaching
指出战略管理研究与教学偏离了其核心视角,即个体和公司在具体情境中管理事务,并提出了纠正问题的建议。
The term 'strategic management' implies that something is managed by someone. By definition, then, it is an applied field involving individual human beings and companies managing something in a situation-specific context. For this reason, strategic management teaching and research should focus on that core viewpoint. This article explores how both strategic management research and teaching have in many ways lost sight of this core viewpoint. This article also suggests ways the identified problems might be corrected.