On the Appropriate Social Responsibilities of Successful Entrepreneurs
为成功企业家应承担的社会责任提出指导原则，主张通过财政激励（如专利制度和税收改革）而非道德说教来引导企业行为，以保护公共利益。
This article offers proposed guidelines intended to protect the public interest in relationship to the advocated social responsibilities of successful entrepreneurs. The author argues that the most effective approach, then, is not preaching about obligations but, rather, establishing financial incentives for doing well by doing good. One example is the U.S. patent system. Another is a redesigned tax system that uses imposts to make socially damaging activities expensive, while reducing the financial burden on virtuous behavior.