用户对计算机技术的接受:两种理论模型的比较

User Acceptance of Computer Technology: A Comparison of Two Theoretical Models

Management Science · 1989
被引 24849 · 同刊同年前 1%
人大 A+FT50UTD24ABS 4*

中文导读

通过107名用户的纵向研究,比较了态度、主观规范、感知有用性和感知易用性对计算机使用意图和实际使用的影响,发现感知有用性是主要决定因素,为管理者提升系统利用率提供依据。

Abstract

Computer systems cannot improve organizational performance if they aren't used. Unfortunately, resistance to end-user systems by managers and professionals is a widespread problem. To better predict, explain, and increase user acceptance, we need to better understand why people accept or reject computers. This research addresses the ability to predict peoples' computer acceptance from a measure of their intentions, and the ability to explain their intentions in terms of their attitudes, subjective norms, perceived usefulness, perceived ease of use, and related variables. In a longitudinal study of 107 users, intentions to use a specific system, measured after a one-hour introduction to the system, were correlated 0.35 with system use 14 weeks later. The intention-usage correlation was 0.63 at the end of this time period. Perceived usefulness strongly influenced peoples' intentions, explaining more than half of the variance in intentions at the end of 14 weeks. Perceived ease of use had a small but significant effect on intentions as well, although this effect subsided over time. Attitudes only partially mediated the effects of these beliefs on intentions. Subjective norms had no effect on intentions. These results suggest the possibility of simple but powerful models of the determinants of user acceptance, with practical value for evaluating systems and guiding managerial interventions aimed at reducing the problem of underutilized computer technology.

技术接受模型感知有用性感知易用性使用意向